The first truly independent Channel Islands accommodation awards have been announced, with Radisson Blu and La Villette Hotel being crowned overall winners in Jersey and Guernsey respectively.
C. I. Travel Group, in association with online review portal Feefo, is behind the scheme to highlight customer service excellence in the Channel Island hospitality industry. Only genuine customers can post a review on the Feefo website, which means that nominees and winners for the inaugural 2015 awards can be confident their success is down to honest feedback from people who have stayed in their properties.
The C. I. Travel Group Hotel Awards 2015 recognise excellence and professionalism in the Channel Islands’ tourism and hospitality sector and reflect the company’s commitment to delivering the highest standards of customer service. There are two award categories, which are open to any accommodation business that is a client of C. I. Travel Group, in both Jersey and the Bailiwick of Guernsey: 4 & 5 Star (luxury) hotels, and 3 and 2 Star (mid-range) hotels.
Awards are given to the Hotel of the Year in each category, in each island, based on feedback scores and reviews received by C. I. Travel Group’s customers, enabled by Feefo’s innovative online reviews system. Hotel size has also been considered when compiling the shortlist, reflecting the fact that there is a wide range of accommodation sizes in the Channel Islands. Shortlisted and winning hotels will receive a quality brand marque to use on their own promotional activity, and a certificate to display in their hotels.
“In just the past 12 months, we have received over 3,500 reviews and feedback scores from our clients delivering a 96% overall satisfaction rating for Jersey and Guernsey hotels.”Robert Mackenzie, Managing Director of C. I. Travel Group said, “We have invited genuine customer feedback in partnership with Feefo for more than five years. In just the past 12 months, we have received over 3,500 reviews and feedback scores from our clients delivering a 96% overall satisfaction rating for Jersey and Guernsey hotels. This underlines the excellent levels of service and high quality of hotels across the Channel Islands. However, we particularly wanted to recognise those hotels that have achieved the highest levels of satisfaction with our first C. I. Travel Group Hotel Awards.”
Matthew Shakespeare of Feefo said, “The C. I. Travel Group Awards are very innovative and we are delighted to have been asked to support them using our genuine, honest and transparent feedback system to identify the best of the best here in the Channel Islands. Feefo is unique among customer review platforms in that you can only post a comment about one of our clients if you have actually stayed there. The Awards are therefore decided by real people with real opinions. We would like to add our congratulations to the shortlisted finalists and the winners, and we look forward to working with C. I. Travel Group to help the initiative grow in future years.”
To celebrate the inaugural C. I. Travel Group Hotel Awards the company has launched a new section on its website profiling the awards and winners, and has created valuable content around customer service excellence.
Issued by ORCHID on behalf of C. I. Travel Group and Feefo
For more information contact Sam Watts:
T: 01534 888996
M: 07797 714633
Notes to Editors
- Overall Winner – Jersey: Radisson Blu Hotel
- Overall Winner – Guernsey: La Villette Hotel
- 5 & 4 Star Hotels – Jersey: Radisson Blu Hotel
- 3 & 2 Star Hotels – Jersey: Talana Hotel
- 5 & 4 Star Hotels – Guernsey: Duke of Richmond Hotel
- 3 & 2 Star Hotels – Guernsey: La Villette Hotel
C. I. Travel Group and three of its brands are recognised as Gold Trusted Merchants by Feefo, reflecting consistently excellent service levels. The average service score received by the group during 2014 was 98% positive; this score was compiled from genuine feedback from customers that booked with the group and rated the service received during the booking process, gathered by Feefo’s feedback system.
Prompted by positive reviews and this consistently excellent service rating, C. I. Travel Group will develop an on-going commitment to customer service. The C. I. Travel Group Hotel Awards will act as a catalyst for this initiative; with high levels of customer satisfaction across Jersey and Guernsey’s tourism industries highlighted and celebrated, C. I. Travel Group will develop a permanent ‘Service Portal’ featuring articles, videos and tips for achieving exceptional levels of service and attracting genuine reviews and feedback.