After the resounding success of Bontour’s new brand identity and programme of escorted tours & new destinations launched in 2016, momentum continues to grow for the brand in 2017.
With over 300 clients travelling on fully escorted holidays in 2016, is clear that demand for this kind of organised tour is growing. For 2017 the brand has further broadened horizons, with destinations as varied as Sicily, Tenerife, Majorca, Switzerland and a once-in-a-life-time 10 night journey through Canada’s Rocky Mountains. Wherever possible, flights are available direct from the Channel Islands utilising flights from Bontour’s sister brand, FlyDirect.
In line with this increased tour offering, and to reinforce the existing base product of independent holidays to France, for the first time Bontour have produced a full colour brochure (available to view online here). This brochure has been very well received, particularly by those clients who prefer to read about holiday ideas away from a computer screen.
Even further increasing client options for research and booking, in the summer of 2016 a new retail space was opened at Heron House, head office for Bontour and parent company C.I. Travel Group. For the first time this allows clients to discuss itineraries and book face to face with a member of the friendly and knowledgeable team.
“2016 was a stand-out year for Bontour, but 2017 is already set to be even bigger” commented Lydia Smith, Marketing & Development Manager at C.I. Travel Group. “The popularity of our 2016 escorted tours has been extremely encouraging, and we are excited to build this part of the business, whilst continuing to offer competitive options for holidays and short breaks across France. In 2016 we were pleased to welcome Justine & Mirela to our reservations department, and I would like to congratulate Sarah on her promotion into our product development team. With such a strong and experienced team in place we are confident of offering a first class personalised service to each of our customers in 2017”.
A full calendar of escorted tours, along with details of a wide range of French holiday options, including Golf Breaks and Disneyland Paris packages, is available on www.bontour.co.uk. Enquiries can be made by phone on 01534 496687 or by dropping in to our Heron House office.
