Airways Holidays has launched 2016 with a refreshed brand, a range of exciting new holiday experiences in both Jersey and Guernsey, and extensive brochure distribution throughout TUI and Thomas Cook retail stores, Co-Op stores and independent travel agents.
2015 was a fantastic year for Airways Holidays, as the brand saw its first full year of exclusive distribution with TUI UK and Ireland, and preferred supplier status with Thomas Cook's UK travel agents. Building on previous regional strength and a focus on C.I. Travel Group's UK charter routes, Airways Holidays has successfully grown into a national brand, recognised across the travel trade for a selection of fantastic unique offers and excellent customer service.
The development of the Airways Holidays brand comes as its range of unique holiday experiences in the Channel Islands grows, including the ever-popular Battle of Flowers package and new Island Explorer Breaks, Heritage & History Holidays, and often-requested Spa Breaks in some of the Channel Islands' best-known luxury hotels. Parent company C.I. Travel Group has also recently introduced a direct charter route from Liverpool to Guernsey, expanding capacity into the island and offering a new option to customers across the north west of England.
“The new Airways Holidays logo reflects the on-going development and growth of our brand, maintaining the colour scheme and sunshine element that is so well-known across the trade”, commented Gill McCarthy, Airways Holidays Sales Director. “As our range of unique holiday experiences across both Jersey and Guernsey grows and we introduce new routes into the Channel Islands, we continue to offer the same levels of excellent service and ease of booking to our valued agent partners.”
Travel agents are being encouraged to continue using the Airways Holidays website when checking availability and completing bookings for their clients, with the entire booking process available online. All agents completing online bookings before 29th February will be entered into a prize draw to win a 4 star break in the Channel Islands.